Performance Marketing & Analytics Jobs in Kerala, India

Performance Marketing & Analytics

  • Kochi, Kerala, India 
StratAgile Private Limited
7 to 7 years
Full Time
Job Description

7+ years of experience in digital marketing: Google analytics, Adobe, SEM, Display, Social & SEO. ● Excellent analytical and optimisation skills. Experience with data visualisation tools & dashboards ● Understanding of tagging, media tracking and attribution ● Experience with ad-tech ● Amazing client servicing and presentation skills 1. Help build performance marketing practice for Paid media (Search + Display) 2. Responsible for the creation, implementation of web analytics and analysis of performance 3. Provide oversight of digital acquisition campaign planning & execution for multiple markets. Provide inputs into CPA planning and efficiency 4. Help build sector specific digital acquisition playbooks 5. Interface with clients on planning and optimization 6. Build measurement frameworks, ensure comprehensive tracking is in place 7. Analyse performance and build optimization checklists and plans to track Improvement using adobe stack or google stack 8. Lead client training initiatives including content updates for SEO, Paid media and analytics

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